NFL makes innovative move into the overseas markets
Just picking this up via Cynthia Brumfield's excellent blog over at IPDemocracy. Seems the NFL and Yahoo! are going all out for the ex-pat and 'overseas viewing of NFL games' market.
It's costly, at $249 for an entire season, but fans will pay it.
It's a bold move, and to be applauded. But they should consider offering reduced quality services at lower price points (for people of more restricted means), and offer free or nominal pay services in countries where they want to develop a following. Otherwise very cool.
(via IPDemocracy.com)
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